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BBJ names Jennifer Baswell a Woman to Watch

Jennifer Baswell receiving the Birmingham Business Journal’s (BBJ) Women to Watch award

Sept. 26, 2025 — Jennifer Baswell, director of recruiting for Encompass Health, has been named to the Birmingham Business Journal’s (BBJ) Women to Watch award list. The Women to Watch program recognizes up-and-coming executives who are making a substantial impact on their organizations and who have big things on the horizon.

Baswell has nearly two decades of experience at Encompass Health. She has built and led high-performing teams, advanced strategic hiring initiatives nationwide and championed workforce innovation. In the four years Baswell has held the director of recruiting role, she has implemented enterprise-wide strategies to support clinical hiring across 170 – and growing – hospital locations. Baswell is also spearheading innovation initiatives that enhance consistency, efficiency and strategic impact.

“It is an honor to receive this award from the Birmingham Business Journal,” said Baswell. “In health care recruitment, I am driven by the opportunity to shape not just who gets hired but also how we hire. I’m passionate about building and leading recruitment teams that are built on trust and collaboration and are relentless in their pursuit of talent that elevates patient care.”

Baswell is not only shaping the future of health care hiring; she’s building a legacy of empowered leadership in Birmingham and beyond. Baswell accepted the award at the BBJ’s Women’s Summit on September 26.

Jennifer Baswell posing with Encompass Health staff

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